How to build a values-based website that works
What happens when a website says one thing, but your business does another? A values-led website can help. Mission-driven organisations attract supporters and donors based on trust. People give time, money, or attention because they believe in the work. Research from the PTPA found that 81% customers need to trust a brand before they buy […]
Can you transfer website hosting? Website hosting explained
Yes, it’s entirely possible to transfer a website to a new host. Website hosting should be able to adapt. As a business strategy evolves and website design requirements change, the infrastructure supporting the website needs to scale too. Transferring hosting is a clear, manageable process. In this guide, we’ll share the signs a business may […]
How your WordPress host sets the scope for support, maintenance, and your next website design
The hosting environment a WordPress site runs on determines how fast it loads, how well it ranks, how reliably it appears online, and how safe the data behind it remains. A website host chosen today sets the requirements and limitations for everything the site can do, including the speed visitors experience when visiting a page, […]
Social media strategy in 2026 and how to cut through the noise
If you’ve ever asked the question, “Is our social media strategy producing the results and sales we need?” You’re not alone. For many, the answer is often difficult to measure, especially when we compare results alongside the effort put into activities like social media posting, engagement and overall strategy. Why is it so difficult to […]
Social media SEO and the change to AI search
Social media SEO has moved from a nice-to-have to a core part of how businesses get found using search engines and AI search, also known as Generative Experience Optimisation (GEO). Artificial Intelligence tools answer questions directly, taking content from social media platforms alongside websites as primary sources for information. This means search engines like Google […]
Why website maintenance matters more than starting from scratch
Website maintenance allows websites to perform best when they receive regular attention, especially on software like WordPress. Search rankings improve, more visitors convert, and the site costs less to run over time. For business owners managing an existing website, that outcome is achievable without the cost and disruption of a full rebuild. Regular technical maintenance […]
What high-performing websites have in common
High-performing websites share several key characteristics, including faster load times, cleaner code, better content structure, fewer unnecessary plugins, and long-term design thinking. These features improve user experience and search rankings and reduce digital waste as a natural side effect of efficient design. In websites that consistently perform well, patterns emerge, as these websites often rank […]
How ethical digital marketing showcases your values
Ethical digital marketing means being transparent about how you use technology, measuring your environmental impact, protecting customer data, and keeping humans at the centre of decision-making. For values-led businesses and B Corps, these practices are opportunities to demonstrate integrity and build trust with customers who share your values. A digital presence communicates more than products […]
What does B Corp Certification™ mean for a partnership with Beech?
Beech’s B Corp certification ™ formalises our commitment to operating as a values-driven partner in digital marketing. This means strong decision-making focused on long-term outcomes, honest advice that prioritises success over quick wins, and governance structures that ensure sustainable growth. If you’re working with us, you’re working with a certified force for good. When we […]
How a website accessibility plugin works in practice
Installing an accessibility plugin on a WordPress website adds an instant tool that visitors can use to adjust text size, contrast, colour modes, and reading tools. Beech uses the Elementor Accessibility Plugin on client websites, including Creating Adventures, a Warrington charity we’ve sponsored since 2020. This walkthrough shows exactly what visitors experience. Making a website […]