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Start a 2026 digital marketing plan using data to create a strong strategy

Start a digital marketing plan using data, new blog post from Beech showing a January calendar and planning imagery

Creating a digital marketing plan at the end of the year doesn’t always feel like the right moment, but it’s a great time to get started. In December, teams are wrapping up campaigns, everyone’s eyeing the Christmas break, and there’s a natural sense of “we’ll sort next year.” But why not at least get something […]

What can I do with AI? A business owner’s guide to smart digital marketing

What can I do with AI?

If you’re running a business in 2025, you’ve probably heard the term “AI” more times than you can remember. Artificial Intelligence or AI, as it’s known, is changing how we operate online, but it’s also surrounded by hype. The real question isn’t whether AI is powerful—it clearly is—but rather how to use it alongside professional […]

How to make a WordPress website UK GDPR compliant – Guidance from Beech

The Beech logo and a scroll-style checklist with a person reading it holding a pen, the paper says text is: 'Tips from Beech: How to make a WordPress website UK GDPR compliant.' The text on the scroll reads: 'UK GDPR Complaint?'

If your organisation has a website that collects any personal information from UK visitors, including email addresses, names, IP addresses, or browsing behaviour, you need to understand website UK GDPR requirements. It might sound technical and overwhelming, but at its core, it’s about treating your visitors’ data with respect. GDPR vs. UK GDPR Since Brexit, […]

B Corp Certification: A Warrington Success Story

Beech Web Services team holding B Corp badge and the title 'B Corp Certification: How did Beech achieve this level of accreditation?'

Becoming B Corp certified was a lengthy process! We earned our this certification through: Operating ethically and sustainably in all aspects of our digital marketing work Updating and changing our articles of association Answering over 200 questions about Beech and how we operate Partaking in a lengthy assessment process that showcased our B Corp alignment   […]

How to make your website work harder for your business – Beech and Rachel Spencer

How to make your website work harder for your business. Beech and Rachel Spencer.

Roz joined Rachel Spencer recently to talk about websites Use cognitive biases strategically in your online marketing, take advantage of social proof to build trust, match your website to your organisation’s priorities and values and create a design that feels intuitive and welcoming to the audience.  Recently, Roz sat down with Rachel Spencer on her […]