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Optimise Content: 5 Top Tips from Beech for Your Online Marketing

5 Top Tips from Beech: How to Optimise Your Online Marketing Content

Positioning in the right place and choosing the correct files and sizes for better performance, being mindful of platforms and text cutting off, word limits, and understanding how optimised content may appear on different devices. Content creation comes with many best practice guidelines to follow. Our latest blog post offers five helpful tips to effectively […]

How to harness the power of cognitive bias to influence consumer behaviour

How to harness the power of cognitive bias to influence consumer behaviour

By understanding how people think! The way we make decisions has a huge impact on reasoning when choosing a product or service. Understanding cognitive bias means businesses can tailor marketing strategies to successfully target specific audiences, capture their attention and increase the chance of a conversion. If you follow us on social media, you may […]