Websites
Website design, development, support and promotion optimised to convert browsers into customers and create a foundation for successful digital marketing.
Website design, development, support and promotion
A website is the only place online you have full control over. You decide how it looks, how it works and the messages it communicates. It provides a foundation for digital marketing campaigns, so it’s vital to get right.
Your website can act as an information hub, a shop, a source of knowledge, a place to connect, a landing page for digital campaigns and the focus of your sales funnel. It is where visitors can be persuaded to take action and engage with you, potentially creating long and profitable relationships. Creating a positive and engaging user experience is key to starting this relationship well, standing out from the crowd and beating the competition. That’s where we excel.
Specialists in WordPress design and development
Your branding, tone of voice, best practice, values and content are all encompassed within every design we do. All our websites are bespoke and tailored to engage your unique target audience, persuading them to take the action you want them to take.
We collaborate with you throughout the process and hold regular meetings to discuss progress, talk about recommendations and address any queries you have.
All our websites are created to:
- Establish you as experts in your field
- Provide clear opportunities for people to engage with you
- Clearly communicate your vision and mission
- Illustrate the quality of your services or products
- Be responsive for different device sizes including mobile, tablet, laptop and desktops
- Be compliant with Google’s mobile-first requirements
- Be compliant with UK GDPR best practice and security requirements
- Be as sustainable as possible, producing minimal carbon emissions per page load
- Offer an engaging design that enhances the user experience
- Be fast loading across devices
- Promote effective search engine optimisation
- Be well-supported and straightforward to update
We use the WordPress content management system (CMS) with Elementor for our websites and for ecommerce we use the WooCommerce suite. These choices of software not only provide you with a great-looking, modern website, but also enable you to easily take control and make changes at your leisure.
Caring for a WordPress website
The technical environment within which your website operates is a constantly growing and changing ecosystem. Your business and the market in which it operates is also constantly changing. As your website represents the public face of your company, to do its job effectively it must constantly grow and change to keep up.
- Security
All websites are constantly under attack from web robots and hackers. A successful security breach can cause your business and more importantly your customers’ businesses serious problems that require significant efforts to rectify (if that’s even possible).
- Software updates
Updates for WordPress, plugins and themes are released by developers regularly. Most of these updates are bug fixes and security updates, so if updates are not implemented quickly and regularly your site is more vulnerable to attack.
- UK GDPR
In addition, UK GDPR regulations clearly stipulate that website software must be regularly checked and updated to the latest version to keep it secure and make it more difficult for hackers to access your customer’s personal data. Not keeping your website software up to date therefore risks being in breach of UK GDPR.
Support plans
In our experience, a well-maintained website is rewarded by Google and performs well compared to those that are left alone. We therefore offer three levels of bespoke WordPress support plan to address these concerns and ensure your website is keeping up to date. Each plan provides a range of hosting and maintenance services and from daily security scans and 24/7 uptime monitoring to backups, updates and reporting, our team takes care of it all.
All websites hosted with us, whether on our standard or superfast server, are running on green energy.
As specialists in our field, we’re happy to support your existing WordPress website which may include activities such as troubleshooting, recovery and optimisation.
Our website development process
Website FAQ
That’s fine! We can help with text, image and video content. To create the text, our professional content copywriter will book a chat with you to understand your business, your customers and the messages your website needs to convey. They then create a first draft of the website text for you to approve. For images and video, we can recommend a local professional or source suitable content from stock catalogues.
Each website we create is bespoke, so the cost will vary for every one. As a guide, our websites typically cost between £4,000 and £12,000 for the initial build, depending on size and complexity.
The time it takes to build a website varies depending on the job. If all the content is ready to go at the start of the project, it can take less than a month. As a guide we are usually able to launch a new website project within 12-20 weeks. Having a single point of contact within your organisation who is able to source information and authorised to make decisions will ensure the project is completed in a timely manner.
Having a clear idea on branding, audience and business objectives will help a website project be more successful and targeted. For further information [read our blog post] on starting a new website project.
Absolutely! Our team is readily available to support you after your website is launched. Simply raise a ticket on our system via the Request Support button [link] and we’ll action your request as quickly as possible.
All our customers benefit from a support plan so we can take care of the technical updates for you. If there are changes you’d like to make such as image or text content, you can either watch your bespoke training video provided on launch, or request support from our team using the Request Support button on our website.
Although we test your website across a large array of devices and screen sizes, we focus on the big four, which is mobile, tablet, laptop and desktop. If analytics are available for your existing website, we’ll review the devices and sizes your audience accesses your existing website and pay especially close attention to that.
In addition, a variety of different browsers and operating systems are used for testing.
For clients on a maintenance plan, our uptime monitoring system will flag that your website is offline, and our team will investigate the cause of the disruption and act accordingly.
For websites that require restoration, our maintenance includes regular backups to an offsite location.
If your website has stopped working and you’re not a client with us, get in touch and we can work with you to attempt recovery.
For clients on a support plan, we regularly assess your website to test everything is working properly and we raise any issues with you if they arise.
For anything else, you can raise a ticket on our support site, and our team will be in touch.
Images provided by you and stock photographs purchased on your behalf are your property. Note that with stock imagery, this may sometimes be subject to limited-use offline.
There is no bespoke coding on our websites, and we use open-source software which is fully and easily portable to another provider.
For websites launched within a year, there is no charge for hosting services whilst we are designing and building your new website.
