How Altrincham-based business owner used Digital Marketing to grow
Read about Ola, a solo foot health practitioner, and her digital marketing partnership with Beech. The Challenge: Overcoming Initial Digital Marketing Hesitation Ola Pankiw, owner of Footrespect, a private foot health clinic in Altrincham, UK, first became a Beech client in 2022, when her existing website provider recommended Beech as an ideal organisation to work […]
Social Media Tips for Businesses Looking to Grow in 2025
Here’s what’s covered in our latest blog on social media: Brand visibility: How social media extends online reach and builds customer credibility Platform selection: Choosing the right channels to maximise time and marketing budget, with a clear guide on the various social media platforms available to businesses and how to use them Content optimisation: Creating […]
Digital Marketing: How to choose the right agency
Here’s a breakdown for choosing your digital marketing partner: Understand your marketing requirements Set your budget Find a digital marketing agency that aligns with your values Research an agency with the right experience, ability and skills to deliver what you need. Digital marketing is a term that covers a wide range of different skills, […]
Optimise Content: 5 Top Tips from Beech for Your Online Marketing
Positioning in the right place and choosing the correct files and sizes for better performance, being mindful of platforms and text cutting off, word limits, and understanding how optimised content may appear on different devices. Content creation comes with many best practice guidelines to follow. Our latest blog post offers five helpful tips to effectively […]
How to harness the power of cognitive bias to influence consumer behaviour
By understanding how people think! The way we make decisions has a huge impact on reasoning when choosing a product or service. Understanding cognitive bias means businesses can tailor marketing strategies to successfully target specific audiences, capture their attention and increase the chance of a conversion. If you follow us on social media, you may […]
5 Essential Steps: Preparing for a New Website
This blog post will highlight five key elements every business owner should have prepared before starting a new website project, with some extra tips…
Digital marketing to help weather the economic downturn
After a long period of instability due to the pandemic and the invasion of the Ukraine, we’re being hit with a cost-of-living crisis and even more economic instability…
Summer Supercharge – Research your Audience
Our first hot Summer Supercharge tip is to research your audience…
Could Outcome Marketing be the Next Metric that Your Business Should Pay Attention to?
It is gaining momentum primarily because it consistently produces better results based on a different success metric – outcome marketing…
