What high-performing websites have in common
High-performing websites share several key characteristics, including faster load times, cleaner code, better content structure, fewer unnecessary plugins, and long-term design thinking. These features improve user experience and search rankings and reduce digital waste as a natural side effect of efficient design. In websites that consistently perform well, patterns emerge, as these websites often rank […]
How ethical digital marketing showcases your values
Ethical digital marketing means being transparent about how you use technology, measuring your environmental impact, protecting customer data, and keeping humans at the centre of decision-making. For values-led businesses and B Corps, these practices are opportunities to demonstrate integrity and build trust with customers who share your values. A digital presence communicates more than products […]
What does B Corp Certification™ mean for a partnership with Beech?
Beech’s B Corp certification ™ formalises our commitment to operating as a values-driven partner in digital marketing. This means strong decision-making focused on long-term outcomes, honest advice that prioritises success over quick wins, and governance structures that ensure sustainable growth. If you’re working with us, you’re working with a certified force for good. When we […]
How a website accessibility plugin works in practice
Installing an accessibility plugin on a WordPress website adds an instant tool that visitors can use to adjust text size, contrast, colour modes, and reading tools. Beech uses the Elementor Accessibility Plugin on client websites, including Creating Adventures, a Warrington charity we’ve sponsored since 2020. This walkthrough shows exactly what visitors experience. Making a website […]